Show Sold Separately: Promos, Spoilers, and Other Media Paratexts

by Jonathan Gray

Book Overview

Highlights the trailers, merchandising and cultural conversations that shape our experiences of film and television

It is virtually impossible to watch a movie or TV show without preconceived notions because of the hype that precedes them, while a host of media extensions guarantees them a life long past their air dates. An onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerilla...

• Format: Paperback
• Language: English
• ISBN: 0814731953
• ISBN13: 9780814731956
• Release Date: January 2010
• Publisher: New York University Press
• Length: 264 Pages
• Weight: 0.84 lbs.
• Dimensions: 0.7" x 6.0" x 8.9"