Sex in Consumer Culture: The Erotic Content of Media and Marketing

By Tom Reichert

Book Overview

Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of disciplines, this volume addresses a range of integral issues such as media promotion, racial representations, appeals to gay and lesbian communities, content analyses, and case studies.

• Format: Paperback
• Language: English
• ISBN: 0805850910
• ISBN13: 9780805850918
• Release Date: August 2005
• Publisher: Routledge
• Length: 394 Pages
• Weight: 1.40 lbs.
• Dimensions: 0.8" x 6.4" x 9.0"