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Paperback Service Quality in Leisure and Tourism Book

ISBN: 0851995411

ISBN13: 9780851995410

Service Quality in Leisure and Tourism

The service sector is considered to lag behind manufacturing in introducing quality management cultures. The leisure and tourism industry has tended to be even more dilatory, and so quality management was not given a high priority until recently. This book aims to develop an awareness of the underpinning theories of quality as applicable to leisure and tourism. It helps to comprehend the various dimensions of service quality along with the associated...

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Format: Paperback

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