Selling Value: Maximize Growth By Helping Customers Succeed

By Kaj Storbacka, Risto Pennanen, Kari Kaario, et al.

The role of sales is changing. A new strategy for selling is needed, and it's called Value Sales. Value Sales fundamentally changes the way we look at identifying opportunities for growth and... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 9510284459
• ISBN13: 9789510284452
• Release Date: January 2004
• Publisher: WS Bookwell Oy
• Length: 176 Pages
• Weight: 2.10 lbs.