Selling the First Oyster: From Selling Technology to Selling Transformation

By Laird Smay

Laird Smay compares the challenge of selling many of today's technologies to the challenge of convincing someone to eat a raw oyster for the first time. Today's technologies are transformational and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1933918551
• ISBN13: 9781933918556
• Release Date: October 2010
• Publisher: Blooming Twig Books
• Length: 236 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.5" x 5.8" x 8.8"