Selling Services: A Marketing Book for the Consulting Professional

by Paul O'Neil

Spells out clearly each stage of customer development - from getting to your first client to getting paid. Offers a definable procedure for communication to meet the challenge of understanding &... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1555714617
• ISBN13: 9781555714611
• Release Date: December 1998
• Publisher: Bookworld Services
• Length: 74 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.3" x 7.6" x 10.1"

Customer Reviews

Selling Services: Marketing for the Consulting Professional

This is the best small book on sales/marketing I have found for the small business person. I'm no sales/marketing pro, so the book gave me "hand rails" to hold onto for my business development work. The book pays for itself several times over.

Delivers Key Tactics/Concepts

One big account put me in business. To grow beyond, this book seemed to simply & clearly lay out all of the sales/marketing topics that my mind naturally reached out for. I have implemented actions from the book that are paying off in the here and now.

A practical book filled with illuminating sales/mtg skills

"Selling Services" gave me usable and practical specifics on how to acquire new accounts as well as tactics for maintaining revenue from my existing accounts.Writing simple but illuminating outline plans, asking proper and timely questions, clues to improve my awareness on what to look out for while cracking an account are things I learned. As well, paying attention to the details of the negotiation process is another skill that this very practical book gave me.