Selling Real Estate Services: Third-Level Secrets of Top Producers

by Robert A. Potter

Book Overview

From the client's perspective, top real estate service providers pretty much look the same. On the other hand, all real estate clients feel that their situations are unique. Where most real estate professionals are wasting time trying to force clients to recognize differences in their capabilities (Vendor-centric), elite, Third Level service providers create client preference by finding and aligning to what is unique about the client, the property,...

• Format: Hardcover
• Language: English
• ISBN: 0470375965
• ISBN13: 9780470375969
• Release Date: October 2008
• Publisher: John Wiley & Sons
• Length: 208 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.8" x 6.2" x 9.3"

Customer Reviews

Eliminate the competition

A great book on the essence of selling that shows how to move from provider to partner, thereby eliminating the competition. Gives strategies and examples to accomplish this. A terrific book for any type of selling!!