Selling Places: The Marketing and Promotion of Towns and Cities 1850-2000

by Stephen Ward and Stephen V. Ward

Book Overview

Selling Places explores the fascinating development of the place marketing and promotion over the last 150 years, drawing on examples from Northern America, Britain and continental Europe. The processes involved and the promotional imagery employed are meticulously presented and richly illustrated.

• Format: Paperback
• Language: English
• ISBN: 0419242406
• ISBN13: 9780419242406
• Release Date: August 1998
• Publisher: Routledge
• Length: 288 Pages
• Weight: 1.80 lbs.
• Dimensions: 0.6" x 7.5" x 9.6"