Search Engine Optimization with Webposition Gold (Wordware Web Programming/Development Library)

By Brad S. Konia

This book outlines the process of maximising search engine positions using WebPosition Gold, one of the most successful search engine software tools on the market. Not only does the book show you how... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1556229240
• ISBN13: 9781556229244
• Release Date: June 2002
• Publisher: Wordware Publishing, Inc.
• Length: 338 Pages
• Weight: 1.70 lbs.
• Dimensions: 9.3" x 1.0" x 7.5"

Customer Reviews

Search Engines 1-2-3

A must read for marketing managers and individuals who are serious about their companies search engine listings. Mr. Konia takes the mystery out of this very broad field with straight to the point no nonsense explanations and examples. This book explains not only the nuts of bolts of Web Position Gold 2, but also how to effectively implement WPG 2 in a short amount of time. The section relating to link popularity I found particularly useful considering that I was unaware of just how important and effective this is. Two thumbs up!

Mixed feelings, but overall, a useful book

As I was reading through the first chapters of this book one thought came to mind: this is just a recycled User Guide. Much of the first third of it is devoted to explanation of the software, its installation and setup, which you can read IN the software itself. Also other chapters of the book are devoted to components of WebPosition Gold which I personally find to be pretty useless: Page Generator, Upload Manager, Traffic Analysis, considering that this tool is far from bein ideal for accomplishing these three tasks. Finally, the topic of Link Popularity seemed to be thrown in last minute, given its importance nowadays that Search Engine Optimization is progressively harder to accomplish.Now, when the book deals with the Reporter, Page Critic and Submitting tools that WebPosition Gold is a great software for, is when it gets really useful. It goes beyond the basics and deals with the tips and pitfalls of the different features offered by the software, warning against apparently good ideas which could get your web site banned from certain Search Engines, etc. All in all, I appreciated the advice contained in the book, but had to resort to other sources to complement the knowledge about Internet Marketing that I was seeking.

Much needed resource for using WebPosition Gold 2

All I can say is, why didn't you write this book sooner?! I've been an avid Gold user for years (when it was still WebPosition Analyzer), and as it's developed and added new features, it's become more complex. This book offers an easy step-by-step walk through of the program as well as features other valuable search engine optimization strategies. It will be particularly valuable to new Gold 2 users, but any Gold user could benefit from the book. Just today I learned of a new "goodie" in the program that I didn't know existed! The book is great Brad -- thanks for writing it. It will help my online and workshop students a lot!Robin Nobles, AuthorDirector of Training of the Academy of Web SpecialistsTrainer with Search Engine Workshops