This colorful picture book gives young entrepreneurs the tools to turn their ideas into a real business. Guided by Savvy Suzanna, a kidpreneur with her own handbag brand, kids will learn how to brainstorm business ideas, identify customers, manage money, and promote their brand.
With everyday supplies found at home, Savvy Suzanna shows children how to create mood boards, business cards, and other materials that help to develop and promote their brand. Along the way, children will learn important entrepreneurial skills such as defining a Unique Selling Point (USP), organizing startup capital, identifying their customer, analyzing the competition, pivoting, naming the brand and business, and determining where to sell their product.
Practical business know-how meets hands-on creativity, helping kids build confidence, problem-solving skills, and a mindset for success as they embark into the joy of entrepreneurship.
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