Sales Management

By William C. Moncrief

The authors of this text approach sales management from a macro view that analyzes the management of the sales effort within the complete marketing communications process. Special attention is given... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0673469034
• ISBN13: 9780673469038
• Release Date: January 1997
• Publisher: Prentice Hall
• Length: 774 Pages
• Weight: 3.04 lbs.
• Dimensions: 1.6" x 7.6" x 9.6"