When I first began to develop my approach, I jokingly referred to it as "Sales Techniques Even Your Mother Would Be Proud Of." And that is certainly the case. When you are honest and treat a person as she wants to be treated, you don't have to hide in the broom closet anymore after the sale.This classic best seller of the 1980's updated for the twenty-first century! Techniques for confidently and sanely making your way in sales is a highly effective and sane approach to getting the most from your sales clients.Chapters include: Leads, Leads Tracking Systems, Making the Call, Enlisting the Aid of the Receptionist, Talking vs. Listening, The Perfect Pause, Asking Questions, The Platinum Rule, Feedback, Setting the Appointment, Self Rewards, Avoiding Tension and Pressure, How to Present your Product, and finally Why Do They Call it a Close When it's Only the Beginning? Mine your customer field. This book will help you get that first appointment, make the sale, get repeat sales, and, most important, get those invaluable referrals for future sales.
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