Sales Channels for Targeting Base-Of-Pyramid Markets in India

By Kadri Vunder Fontana

The book describes business models and the internal key success factors for distribution organizations that target base of pyramid converter markets with industrial chemical goods. The study has been... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838112679
• ISBN13: 9783838112671
• Release Date: March 2010
• Publisher: Sudwestdeutscher Verlag Fur Hochschulschrifte
• Length: 172 Pages
• Weight: 0.57 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"