Forecasting sales is neither guesswork nor exact prediction; it is a process of understanding the underlying assumptions and drivers of sales and eventually tracking and managing them.
The book teaches you everything you need to know about sales forecasting in a single compact format. In this book, you'll learn:
16 fast and effective sales forecasting techniques When to use which technique How to make a forecast step-by-step How to validate your sales forecast so that it's accurate and credible How to present your sales forecast What if's? or obstacles and how to overcome them