RFID and Beyond: Growing Your Business Through Real World Awareness

By Claus Heinrich

* RFID is a groundbreaking technology that will serve as a replacement for UPC codes and has already been adopted by both Wal-Mart and Target, with the U.S. Department of Defense-the largest consumer of goods in the world-expected to follow suit * Leading business and technology experts offer contributions, business scenarios, and insights on the value of RFID for both companies and the end consumer * Contains helpful information for individuals in the industry who are struggling to solve the technical, organizational, and strategic problems involved in implementation * Includes in-depth coverage on how to avoid mistakes and succeed with RFID, as well as a look at the value of RFID for both companies and end consumers

• Format: Hardcover
• Language: English
• ISBN: 0764583352
• ISBN13: 9780764583353
• Release Date: March 2005
• Publisher: Wiley
• Length: 278 Pages
• Weight: 1.19 lbs.
• Dimensions: 9.4" x 1.1" x 6.2"

Customer Reviews

Finally see the value in RFID

Excellent book. Clearly written. Explains the actual value of RFID and gives numerous real word examples from really companies. Cuts through the fantasy of what RFID can do and actually shows how a company can really use RFID to further their business goals.

Cuts through the RFID hype

Excellent book, quick read. Mr. Henrich identifies the business context for investing in RFID and why it is important. His vision of "real world awareness" should be discussed in every corporate boardroom.

Excellent

Very good book. Highly recommend to read for the person who want to seek the deep understanding of RFID technology and its application.