Reviving Traditions in Research on International Market Entry

by Li Bai

The essays that comprise this collection address an important managerial issue for internationally active companies. The entire volume is devoted to the technical, legal and ethical issues that surround entry into the international market.

• Format: Hardcover
• Language: English
• ISBN: 0762310448
• ISBN13: 9780762310449
• Release Date: September 2003
• Publisher: Jai Press Inc.
• Length: 176 Pages
• Weight: 0.89 lbs.
• Dimensions: 0.4" x 6.2" x 9.3"