Reverse Innovation: Create Far from Home, Win Everywhere

by Chris Trimble and Vijay Govindarajan

Book Overview

A New York Times , Wall Street Journal , USA Today , Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1422157644
• ISBN13: 9781422157640
• Release Date: April 2012
• Publisher: Harvard Business Review Press
• Length: 256 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.8" x 5.9" x 9.4"