Revenue Management Integration: The Financial Performance Contribution of an Integrated Revenue Management Process for the Service Industry on the Exa

by Malte Rücker

Diploma Thesis from the year 2010 in the subject Tourism - Miscellaneous, grade: 1,8, International University of Applied Sciences Bad Honnef - Bonn (Internationale Hochschule Bad Honnef-Bonn (IUBH)), course: International Tourism and Hospitality Management, language: English, abstract: The diploma thesis assesses the opportunity to implement an integrated approach to revenue management in order to meet the challenges of the competitive tourism environment,...

• Format: Paperback
• Language: English
• ISBN: 3656106746
• ISBN13: 9783656106746
• Release Date: February 2012
• Publisher: Grin Verlag
• Length: 144 Pages
• Weight: 0.43 lbs.
• Dimensions: 0.3" x 5.8" x 8.3"