Customer Service Needs to be Reinvented. We've been taught that customer service is about smiling through complaints, sticking to scripts, returning e-mails, and doing whatever the customer wants. But what if everything we thought we knew about serving customers is wrong? In Rethink Everything About Customer Service , this bold and timely book challenges the outdated norms of customer service culture and offers a radical new approach: one that makes customer service just a small piece of a much bigger pie. Drawing from real-world experiences, industry insights, and inspiration from other incredible authors, this book dares companies, teams, and individuals to ask: What if customer service wasn't a way to differentiate ourselves from our competition? Whether you're a frontline rep, a team leader, or an executive ready to shake things up, this short read has something for everyone; it will inspire you to see customer service in a totally different way than you see it now. Customer service doesn't need a makeover. It NEEDS a revolution. You want in?
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