Retail Merchandising: Concepts, Dynamics, and Applications

By E.R. Risch

This reorganized second edition is designed to equip readers with the underlying fundamentals of sound merchandising theory, and the ability to mathematically translate that theory into the planning... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0675204453
• ISBN13: 9780675204453
• Release Date: January 1987
• Publisher: Merrill Pub Co
• Length: 591 Pages
• Weight: 2.60 lbs.