Restaurant Strong: The 5 First Principles of Revenue & Income Outperformance

By Peter LeSar

Book Overview

100+ RESTAURANT CATEGORY LEADERS RESEARCHED Discover the 5 approaches and 83 insights that restaurant category leaders rely on to out-earn their next 7-9 direct competitors...combined. Unlike most restaurant business books, Restaurant Strong is not a marketing narrative into one company's success. Rather, Restaurant Strong lays out 10+ years of research into the roadmap that has underpinned the extraordinary financial outperformance of the 100+ restaurant category leaders researched to date. Restaurant Strong is published by DineRock, the pioneer of restaurant category research. It is written by Peter LeSar, who has gone from ground zero to IPO in the hospitality business and who has spearheaded the research. Using a case study approach, Restaurant Strong responds to the most mission critical questions of our industry with step-by-step specificity: What is the Restaurant Growth Model that category leaders rely on to emerge as leaders? How do category leaders fine tune their restaurant concepts to snowball far greater media & market buzz? How do category leaders capture many more new customers and to convert higher rates of loyal ones? How do category leaders shape their own categories as their most profitable approach? And, how do restaurant teams align into high-performing units capable of great financial outcomes? These questions begin a journey of outperformance insights for you and your company. Restaurant Strong is a must read for restaurant founders, executives, investors, chefs and marketers who wish to optimize financial performance and impact for the shareholders, employees and communities they serve. ABOUT THE PUBLISHER & AUTHOR: DineRock (publisher) unpacks how category leaders emerge in order to support the next generation of restaurant leaders. Peter LeSar (author) is an American citizen who has been President of a $50M, 1,400-employee hospitality company in Asia and CEO of a European publicly traded hospitality & real estate company with properties around the globe. Peter co-founded two restaurants acclaimed by The World's 50 Best Restaurants in its Discovery Series, and covered by Vogue, Conde Naste Traveller, Men's Journal, Architectural Digest and countless other media. Learn more about both publisher and author at www.DineRock.com.

• Format: Paperback
• Language: English
• ISBN: B09FSCCF7W
• ISBN13: 9798472233903
• Release Date: September 2021
• Publisher: Independently published
• Length: 220 Pages
• Dimensions: 8.5" x 0.5" x 5.5"