Relationship Marketing Management

By Ed Little and Ebi Marandi

Relationship Marketing is growing in popularity as a significant component of Services Marketing courses and as a subject in its own right. Relationship Marketing Management aims to summarize existing... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1861529317
• ISBN13: 9781861529312
• Release Date: April 2003
• Publisher: Cengage Learning EMEA
• Length: 256 Pages
• Weight: 1.15 lbs.
• Dimensions: 9.7" x 0.6" x 7.4"