Reinspiring the Corporation: The Seven Seminal Paths to Corporate Greatness

by Mark Coleridge Scott and Bernard Scott

Mittlerweile haben moderne Unternehmen die ewigen strategischen Wendemanover satt, die viel versprechen aber letztlich nur die Mitarbeitertreue beeintrachtigen und gesundes Wachstum und Innovation mehr behindern denn fordern. "Reinspiring the Corporation" fuhrt den Leser durch die verschiedenen Strategien der letzten Jahrzehnte (z.B. Restrukturierung, Personalabbau, Outsourcing), indem er gleichzeitig ihre jeweiligen Schwachpunkte erlautert. Autor...

• Format: Hardcover
• Language: English
• ISBN: 047186370X
• ISBN13: 9780471863700
• Release Date: May 2000
• Publisher: Wiley
• Length: 208 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"

Customer Reviews

Re-inspire

It is clear that Mark Scott is passionate about people, this book contains a framework intended to put people back at the heart of the organisation. If you were to take Douglas McGregor's Theory X and Theory Y model, this is clearly a Theory Y Book, in that he believes people are the lifeblood of the organisation and you need to create social systems that treat them as people and not as mere parts of a big machine. It is a Hearts and Minds approach and one that I subscribe to wholeheartedly, the difficulty lies in bringing these ideas home to the Theory X people. This book brings hope to many people who yearn for greater workplace autonomy, creativity, innovation, leadership and empowerment.