Rebranding: A Guide for Historic Houses, Museums, Sites, and Organizations

By Jane Mitchell Eliasof

Book Overview

If you're part of the leadership team of a historic house museum or historical society, you might consider rebranding -- either renaming your organization or developing a new look - to make your organization more appealing to a younger, more diverse audience. Here's a guide to doing that.

• Format: Paperback
• Language: English
• ISBN: 1538148900
• ISBN13: 9781538148907
• Release Date: March 2022
• Publisher: Rowman & Littlefield Publishers
• Length: 184 Pages
• Weight: 0.56 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"