"Read it on my shirt"

By: Ribeiro, Iago

This project presents the development of a collection of prints based on the results of a survey that revealed the preference for localised prints on T-shirts among consumers of fast-fashion shops in Jo o Pessoa, as well as their consumption behaviour of printed T-shirts. The conclusion of this project shows that the initial objectives were achieved. This project demonstrates the relevance of Graphic Design in the fashion market as it consists of a collection of prints made using aesthetic parameters from Graphic Design applied to the development of localised prints whose concept is based on market research focused on consumer preferences.

• Format: Paperback
• Language: English
• ISBN: 6207244354
• ISBN13: 9786207244355
• Release Date: March 2024
• Publisher: Our Knowledge Publishing
• Length: 76 Pages
• Weight: 0.27 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"