Do you want to brush up your research skills to better equip you for upcoming research projects? This accessible textbook promises to walk you through the changing face of qualitative research in a digital age. By encouraging a deeper understanding of the assumptions behind qualitative research practices, this book offers a reflective approach.
Written by internationally renowned scholars from across the globe, this book teaches both the 'why' and the 'how to' of getting started, selecting a method and conducting research and data analysis. This new edition will give you: - The confidence and knowledge to instruct your own learning path; - An introduction to cutting edge issues in the field, to guide you in making that leap from student to researcher and to keep you up-to date with the research landscape; - New chapters on analysing online data and using AI in qualitative analysis to reflect our digital age; - New chapters on narrative ethnography, document analysis, and ways of working with visual data. Full of practical tips, exercises and summaries, this is the perfect all-in-one companion for any student embarking on a qualitative research course or project in the social sciences and beyond. David Silverman is Visiting Professor at the Business Schools University of Technology, Sydney; King's College, London; and Leeds University. He is also Emeritus Professor of Sociology at Goldsmiths' College, London, and Adjunct Professor at Queensland University of Technology.
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