Qualitative Research in Business & Management

By Michael D. Myers

Book Overview

In this graduate level text, Michael Myers brings a wealth of insight to the research process. Combining abstract and theoretical considerations with those of a practical nature, such as tips for interviewing or for the final stage of writing up, Myers establishes an expansive resource for those involved in qualitative research that will aid them from start to finish.

In this book the reader will be provided with the resources to:
Understand the underlying philosophies of qualitative research in business and management Be aware of a variety of qualitative research methods Gain insight into examples of the previous use of qualitative methods in business and managementAnalyze and critically evaluate research, including discussion of using qualitative data analysis softwareCarry out their own research in business and managementWrite up their research for publicationThis book will be an indispensable resource both to those just embarking on their research as well as existing researchers in business and management.

• Format: Paperback
• Language: English
• ISBN: 141292166X
• ISBN13: 9781412921664
• Release Date: November 2008
• Publisher: SAGE Publications Ltd
• Length: 296 Pages
• Weight: 1.03 lbs.
• Dimensions: 9.0" x 0.8" x 5.8"