I owe much of my successful card business beginnings (Scarlet Crane Creations) to this book. It contains valuable insight and information that is not readily available for anyone interested especially in their own greeting card/stationery business. I particularly appreciated the list of resources and recommendations for trade shows and found the honest accounts of his own experiences most helpful.
This book is terrific!
Published by Thriftbooks.com User , 30 years ago
The most informative book I have ever seen covering the detailsof the print production process. Also, some very helpfultips on marketing that will benefit no matter what the field.
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