Publishing: A Leap from Mind to Mind

By Harold T. Miller

Told by the people who lived it and made it happen, this is the story of the independent publishing firm of Houghton Mifflin from World War II through the 1990s. This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1555914071
• ISBN13: 9781555914073
• Release Date: August 2003
• Publisher: Fulcrum Publishing
• Length: 316 Pages
• Weight: 1.35 lbs.
• Dimensions: 1.2" x 6.3" x 9.3"

Customer Reviews

An involving real-life saga

Publishing: A Leap From Mind To Mind by Harold T. Miller (President and Chairman of the Houghton Mifflin Company) tells the true and complex story of the independent publishing firm of Houghton Mifflin from the years of World War II up through 1990. From Houghton Mifflin's recruitment of expert authors; to develop cutting-edge textbooks of the finest possible learning programs; to Houghton Mifflin's work in developing solid standardized tests for aptitude measurement; to ongoing business nuances of an ever changing and always competitive market place, Publishing: A Leap From Mind To Mind is an involving real-life saga arising from the publishing industry and highly recommended reading.

A vital look at eductional publishing

The education of America's children is so important to us as a society. Yet very few people know what's really involved in how children learn and how teachers teach.And even less is known about the role of educational publishers. This is an eye-opening insider view of how Houghton Mifflin went about it, told not only by Miller but by his colleagues in the business. Those in charge of seeking solutions today would do well to take a page or two out of this experience.

Fascinating Inside View of Publishing

For anyone who longs to know what really happens in the process of publishing books -- and even in areas such as reading textbooks, math textbooks, or children's books -- you should consult Publishing: A Leap from Mind to Mind. The former CEO of Houghton is as candid as he is insightful, presenting a variety of topics in a compelling fashion. Unlike most books on publishing which show how the barbarians have taken over, this refreshing volume shows how to create a successful publishing enterprise. And the final chapter on the Culture of Independence should be read and thought about by everyone in, or thinking of going into, book publishing.