Public Relations for Hospitality Managers: Communicating for Greater Profits

By Albert E. Kudrle and Melvin Sandler

The only guide for hotel or restaurant manager's on public relations for the hospitality industry. Using real-life examples and case studies, this book specifically addresses the unique problems and needs of the hospitality industry.

• Format: Hardcover
• Language: English
• ISBN: 0471039772
• ISBN13: 9780471039778
• Release Date: July 1995
• Publisher: Wiley
• Length: 264 Pages
• Weight: 1.20 lbs.
• Dimensions: 9.2" x 0.7" x 6.3"