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Public Relations Campaigns: An Integrated Approach
Edition Description
Public Relations Campaigns: An Integrated Approach introduces you to the process of creating public relations campaigns using a hands-on approach that emphasizes the tools you will need when working in the industry. Authors Regina M. Luttrell and Luke W. Capizzo...
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Format:Paperback
Language:English
ISBN:150633251X
Format: Paperback
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Public Relations Campaigns: An Integrated Approach
Edition Description
With a focus on the tools needed for working in the PR industry, Public Relations Campaigns: An Integrated Approach gives students a hands-on introduction to creating successful, integrated PR campaigns. Authors Regina M. Luttrell and Luke W. Capizzo present the ROSTIR model...
Edition Details
Format:Paperback
Language:English
ISBN:1544385587
Format: Paperback
Condition:
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154.77
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