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Psychological Ownership and Consumer Behavior
Edition Description
This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual's feeling of ownership toward a target represents the perception...
Edition Details
Format:Hardcover
Language:English
ISBN:3319771574
Format: Hardcover
Condition:
$
179.99
Psychological Ownership and Consumer Behavior
Edition Description
This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual's feeling of ownership toward a target represents the perception...
Edition Details
Format:Paperback
Language:English
ISBN:3030083845
Format: Paperback
Condition:
$
179.99
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