Promotional Strategies and Practices in Insurance Sector

by Sanjeev Kumar Singh

A marketing strategy combines product development, promotion, distribution, pricing, relationship management and other elements; identifies the firm's marketing goals, and explains how they will be... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659368717
• ISBN13: 9783659368714
• Release Date: June 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 52 Pages
• Weight: 0.20 lbs.
• Dimensions: 0.1" x 6.0" x 9.0"