How can the job of promoting a church be done properly and effectively? Too often, great churches are planted, but are 'hidden' because no one knows about them. This book is helpful for outreach committees, new pastors, church planters. It is useful, as well, to churches which have existed for a long time, but need to 'replant', to reapproach their ministry as if they were just starting.Among the toughest aspects of church planting or church development can be promotions. It brings out complex ethical questions and practical process issues. Kiser explains how and why for most things you might be wondering about.His expertise on the subject includes having taught at the Wheaton College Graduate School and Moody Bible Institute Graduate School, and with clarity, brings to the reader useful strategies not found in other church promotion books.Learn how...to be aggressive ... remember who your competition is ... remember what your goals are and remain focusedto create plans which make sense and are within your budget.to use TV, radio, and newspapers' access to the people who are presently not attending any churchto think like an editor, therefore improving the odds your church and various events will be publishedto use church newsletters as a tool to communicate and not merely an obligatory publicationto think like a designer ... why should your materials look good and how you can get them there.This book might be tough to find, but worth it.I fully recommend this book. ...
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