80% of MSMEs fail to scale - not because of poor products, but because of poor people decisions.
( Source: Dun & Bradstreet India, 2022)
"...extremely practical and dynamic...
highlights the Human Element in HR... a must-read for anyone who wishes to become a 'leader'..."
- Dr. Abduttayyib Bs Shz Qusai Bs Vajihuddin DM,
CHRO - Sigatul Hajj, Dawat-e-Hadiyah
"...an invaluable resource for MSME entrepreneurs... simplifies complex HR concepts into practical steps..."
- Col. Lalit Rai, VrC. Veteran, Decorated Kargil War Hero, Vir Chakra Recipient by the President of India
(Full-length endorsements featured inside - because every word of praise matters )