Principles of Retailing

By Rosemary Varley and Mohammed Rafiq

Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.

• Format: Paperback
• Language: English
• ISBN: 0230216986
• ISBN13: 9780230216983
• Release Date: May 2014
• Publisher: Bloomsbury Publishing PLC
• Length: 356 Pages
• Weight: 1.40 lbs.
• Dimensions: 0.7" x 7.4" x 9.7"