Pricing for Profit: How to Command Higher Prices for Your Products and Services

By Dale Furtwengler

Book Overview

This accessible and practical guide teaches businesses that they can command almost any price they choose by focusing on the value--not the cost--to the customer.The low price that small businesses... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0814415172
• ISBN13: 9780814415177
• Release Date: January 2009
• Publisher: Amacom Books
• Length: 217 Pages
• Weight: 1.16 lbs.
• Dimensions: 9.5" x 1.0" x 6.5"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher