Practical Digital Marketing and AI Psychology: How to Gain Online Consumer Trust and Sales Using Technologies and Psychology

by J. Jonathan Gabay

Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies.

Psychology has long been a foundation for successful marketing strategies, and evolving AI technologies are opening up new opportunities for marketers to help brands build trust and loyalty online. In this exceptional book, award-winning...

• Format: Hardcover
• Language: English
• ISBN: 1032521384
• ISBN13: 9781032521381
• Release Date: August 2024
• Publisher: Routledge
• Length: 428 Pages