H L NE BARNEKOW is one of Sweden's most recognized business leaders. In her book, she shares her experience of driving change in large, international organizations. What is required to create a movement towards an adaptable, communicative and innovative culture? When the world around is changing at an increasing pace - we need to question old behaviors, demolish old structures and create new norms. Then we need leaders who dare to lead in new ways and who build their organizational cultures based on true values. We need leaders who drive positive change inside and outside their organizations. We need leaders who use their power with meaning. This book answers: What is required to cope with a profound transformation and at the same time secure growth? As a leader it is time to take on the challenge and make your organization a Supermagnet.
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