Political Consultants and Negative Campaigning: The Secrets of the Pros

By Kerwin Swint

One of the most closely-watched and controversial aspects of modern political campaigning is the use of negative, attack tactics. This book examines the role played by negative campaigning through a national survey of professional political consultants.

• Format: Paperback
• Language: English
• ISBN: 0761810099
• ISBN13: 9780761810094
• Release Date: January 1998
• Publisher: University Press of America
• Length: 192 Pages
• Weight: 0.49 lbs.
• Dimensions: 0.4" x 5.3" x 8.4"