Place Marketing Techniques to Attract New Residents to a City

By Priit Rosin

This study explores what strong brands possess and what places need in order to brand themselves successfully. To research cities that have been successful in branding themselves and to contrast those... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838371488
• ISBN13: 9783838371481
• Release Date: June 2010
• Publisher: LAP Lambert Academic Publishing
• Length: 64 Pages
• Weight: 0.23 lbs.
• Dimensions: 0.1" x 6.0" x 9.0"