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Hardcover Persuasion : Convincing Others When Facts Don't Seem to Matter Book

ISBN: 0143133470

ISBN13: 9780143133476

Persuasion : Convincing Others When Facts Don't Seem to Matter

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Format: Hardcover

Condition: New

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Book Overview

The secrets to persuading anyone, at work and in life, from a top communication strategist . In the post-fact, deeply divided world we live in, true persuasion is rare. Engaging with people holding differing opinions is rarer still. But for progress to take place, persuasion must happen . Whether it's convincing an employer you are right for the job, a customer that your product is the best, or your closed-minded uncle that good people can disagree,...

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