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Open Innovation: New Product Development Essent... 1118770773 Book Cover

Open Innovation: New Product Development Essent...

Edition Description

A clear, practical guide to implementing Open Innovation for new product development Open Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and practice of the Open Innovation method. Written by experts from the Product Development...

Edition Details
Format:Hardcover
Language:English
ISBN:1118770773
Format: Hardcover
Condition:
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