Pathways to Polling: Crisis, Cooperation and the Making of Public Opinion Professions

By Amy Fried

Book Overview

Pathways to Polling argues that early political pollsters, market researchers, and academic and government survey researchers were entrepreneurial figures who interacted through a broad network that was critical to the growth of public opinion enterprises.

• Format: Paperback
• Language: English
• ISBN: 0415891426
• ISBN13: 9780415891424
• Release Date: October 2011
• Publisher: Routledge
• Length: 192 Pages
• Weight: 0.66 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"