Organizing Cross-Functional New Product Development Projects: The Phase-Specific Effects of Organizational Antecedents

By Tobias Huth

On the basis of a survey conducted with 133 project managers, Tobias Huth presents an empirical analysis of the organizational success drivers of cross-functional new product development projects. It is shown that certain antecedents should be permanently employed, while others should be managed dynamically.

• Format: Paperback
• Language: English
• ISBN: 3835009265
• ISBN13: 9783835009264
• Release Date: January 2008
• Publisher: Gabler Verlag
• Length: 185 Pages
• Weight: 0.60 lbs.
• Dimensions: 0.5" x 5.8" x 8.3"