Ongoing Crisis Communication: Planning, Managing, and Responding (SAGE Series in Public Relations)

By W. Timothy Coombs

Book Overview

Crisis occur every day: an airplane crashes into a mountain, a corporation lays off thousands of workers, an oil spill threatens an ecosystem. Such crisis can be devastating, resulting in tragic and sometimes fatal outcomes for individuals, organizations, the organizations′ stakeholders, and even entire industries.

Author W. Timothy Coombs explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. Drawing on firsthand experience in crisis management, Coombs provides detailed explanations about preparing for crises, detecting crisis, and preventing crisis. Each aspect of the crisis is discussed from pre-crisis stage to evaluation of crisis management efforts and post-crisis actions--with the ultimate goal of saving lives, reputations, and financial resources.

A truly integrative and comprehensive text, Ongoing Crisis Communication is a crucial resource for those interested in practicing, researching, or teaching crisis management.

• Format: Paperback
• Language: English
• ISBN: 0761913203
• ISBN13: 9780761913207
• Release Date: August 1999
• Publisher: SAGE Publications, Inc
• Length: 192 Pages
• Weight: 0.69 lbs.
• Dimensions: 9.3" x 0.5" x 6.3"

Customer Reviews

An important college-level guide

This new second edition of a classic updates crisis examples and case studies but retains its multi-disciplinary coverage to provide an integrated approach to crisis communication and the entire management process. The author uses three stages - precrisis, crisis, and postcrisis - to example how crisis management can prevent or reduce threats, offering practical guidelines suitable for emergency applications. An important college-level guide for both undergrad and graduate courses in public relations, management, or crisis communications.

The best guide to crisis management

As both a student and professional of crisis management and communication, I have read countless articles and books on the topic. After a while, they all start to sound alike, and you can begin to wonder whether there's really anything new and insightful out there.This book is it.The author compiles research from a vast number of fields, as well as adding some of his own analysis resulting from a distinguished professional and academic career. The final product is the best "holistic" guide to crisis management I've ever read. Although it is a slim volume, it took me a couple of weeks to read, take notes, and reflect on the contents--it's that densely packed with ideas and information.I personally found that it re-sparked my excitement and enthusiasm for this complex, challenging field.