On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception.

by Aliza Licht

Book Overview

As seen on GOOD MORNING AMERICA and in HARVARD BUSINESS REVIEW

BEST BOOK of 2023: Awarded by American Book Fest in Business: Marketing and Advertising

Your job title isn't your brand, nor is the name of your company. You are your brand--because what you do today may not be what you do tomorrow.

When you give meaning to your own name, it secures your professional longevity...

• Format: Hardcover
• Language: English
• ISBN: 1454949066
• ISBN13: 9781454949060
• Release Date: April 2023
• Publisher: Union Square & Co.
• Length: 304 Pages
• Weight: 1.20 lbs.
• Dimensions: 1.9" x 6.0" x 7.9"