Morgan's Now What? The Biography of a (Finally) Successful Startup is a book tailor-made for the era we live in now, when tech startups are the new garage bands and Steve Jobs is the new American Hero. If you're a general reader, this book reveals the surprisingly messy life inside your smartphone. And if you're an entrepreneur setting out to secure your place in the Steve Jobs pantheon, this book is nothing less than due diligence.
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