Noel

by Terry L Probert

No one played a bigger part in driving Ford Tractors to market leadership in Australia during the eighties than Noel Howard and in his memoir he tells author Terry L Probert about the reasons for decisions taken both in Australia and World Headquarters in Dearborn that led to the mighty name of Ford disappearing from the tractor market by the mid nineties.

NOEL exposes the internal tension between him and other Ford executives both above...

• Format: Paperback
• Language: English
• ISBN: 0987407473
• ISBN13: 9780987407474
• Release Date: July 2021
• Publisher: Probert Consulting
• Length: 582 Pages
• Weight: 2.02 lbs.
• Dimensions: 1.2" x 6.7" x 9.6"