Netnography: Redefined

by Robert V Kozinets

Social media and Internet data offer rich opportunities and vexing challenges for sociocultural research. Explaining and extending prior approaches, Netnography: Redefined is an indispensable guide to... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1446285758
• ISBN13: 9781446285756
• Release Date: July 2015
• Publisher: Sage Publications Ltd
• Length: 320 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.7" x 6.7" x 9.4"